Facebook adds more ways to control news feed

There are four new ways Facebook will let you control your news feed.

As the number of users on Facebook soars even higher, the company is becoming more and more prudent towards its ever popular news feed. As the first page that shows up for after login, the news feed may be a simple portal, but its inner workings have been the work of many engineers and web developers who have been understanding user preferences over the course of Facebook’s lifetime. 

However now, Facebook is introducing more robust ways to control your news feed to allow a more intuitive experience on its social network. It’s a combination of giving the users more control, as well as adapting to them.

1. More Settings

From now on, users will be given a more diverse set of options for controlling their news feed. Everything from what news to post on their feed, to what kind of material to block will be available. Furthermore, Facebook is taking a stricter stance on spam material and will allow users to flag such material for analysis. Intrusive and unoriginal posts will be archived and never displayed again for the users. The site will also use this information for other users to protect them for spam and phishing website that could be potentially harmful.

2. Adaptive Preferences

As the users click and/or ignore the posts on their news feed, Facebook will be taking a look at your actions and slowly learn from your behavior. It will record all of it to create a profile of preferences for you specifically. This system of adapting to you preferences is something the Facebook is borrowing from Google. For the longest time, the search engine has been using your search key words to display appropriate web pages as well as advertisement for you. Facebook could use this technique to display a more user tailored post chain.

3. Better Algorithms

All the posts displayed in the news feed are due to a back-end algorithm Facebook has implemented. However, after recent complaints, the website has reworked their news feed algorithm. This new algorithm will focus less on content quantity and more on quality to bring you less, but more meaningful posts on your news feed.

The new algorithms have also been made to keep things fresh by letting you chose what kind of topics you would be interested in. They are similar to an algorithm used by news websites that will post news on the front page simply based on the number of users from certain demo-graphs.

4. Trend Recognition

All posts on the news feed will be monitored as a whole by Facebook. The reason for this is to recognize trends that may spawn from current world events. For example, the Boston bombings sparked a huge wave of news articles on Facebook, so the back-end recognized the event as important for current day affairs.

Smarter trend recognition is still something of a work in progress, but the current system is able to do the job well enough so that Facebook news feed is able to bring you more relevant content that you would most probably be interested in.

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Author Bio: Ellie Grace started making website since the age of fifteen and has been involved with it ever since. She writes for Hirepaperwriter.com to let users in on the secret behind the development of the biggest websites on the internet. 

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